Gallo Restaurante

Restauranteur Raphaelle Gallo was looking to create an identity for his restaurant. An Italian immigrant, the concept behind the restaurant was classic Italian technique through-and-through. During our first tour of the new restaurant space, his┬áhead chef told us that his food philosophy was simple, “Eat Well, Live Long”. The phrase stuck with us and was ultimately the inspiration for the entire brand.┬áThe Gallo logo was inspired by a farmhouse style stamp. We developed a logo that was easily transferred into stamp form so that the chefs could put a literal stamp of approval on whatever they please. The chicken (or “gallo”) was hand-illustrated by a local Boston artist and the type was developed specially for Gallo.

We created a full brand for Gallo including: logo, business cards and stationary, a print ad campaign, menus, in-house materials, website and coordinating social media platforms. We also produced some fun extras such as stickers, pizza boxes and stamps for this project

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